Belenko Design is a world leader in creating exclusive premium-class turnkey interior solutions for HoReCa. The studio specializes in high-end, custom interior designs that redefine luxury and innovation.
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Tasks:
Enter the European market and increase brand recognition of Belenko Design as a global leader in exclusive turnkey interior solutions.
Attract new clients for high-budget projects.
Boost brand awareness.
Action Route:
Analysis and Research:
Analyzed the European market to align with local trends and the preferences of the target audience, focusing on premium interior design solutions.
Developed brand positioning, visual style, and a communication strategy highlighting the uniqueness and exclusivity of Belenko Design's designs.
Account Packaging:
Recommended a refined and modern visual style reflecting the prestige and innovation of the brand.
Created advertising creatives focusing on completed projects and unique design solutions. Various formats were tested — from static images of finished interiors to dynamic videos showcasing the craftsmanship and exclusivity of the solutions.
Traffic Generation Tools:
Launched targeted ads on Facebook, Instagram, and TikTok, segmented by regions and interests, aimed at attracting clients for high-budget projects.
Conducted a website audit and implemented improvements to streamline the user journey and increase conversions.
Created special offers to motivate potential clients, targeting both cold audiences and retargeting existing leads.
Collaborated with bloggers and UGC creators to produce content that reinforced the brand's image.
Implemented email marketing to establish and maintain communication with the audience, promote the brand, and introduce new products and offers.